If you are a blogger or a website owner that gets a partial income from showing affiliate links and banners you won't like ad-blockers.
They will prevent your ad banners to be shown in your visitor's browsers.
Fact is that more and more people don't like beïng bombarded with ads all the time, especially if those ads are repeated on all sites that you visit.
Google Adsense ads are sometimes misused by advertisers that way, which gives ads a bad reputation.
Affiliate banners should be treated in a different way. They don't use the same advertising network as Google AdSense does.
A Basic Way to Show Your Affiliate Banners
The way ad-blockers usually work is that they will identify the resources where the Ad is coming from.
They check for links like ads.example.com, googleads.doubleclick.com, partner.example.com etc.
That check will also be done for used images as well. All those obvious advertising links are then blocked in the visitor's browser, showing them just an empty space.
Just try it yourself, I use Firefox for testing with the Adblock Plus add-on, one of the most used Ad Blockers.
If one of my affiliate banners is not shown it's time to get to work.
The following options will not show your Google Adsense ads, but it will show you affiliate banners.
Step One: Download the image banner from your affiliate partner and upload it into you WordPress media catalog.
Note: Change the image name to NOT include the format. So rename something like banner-300-250.jpg to my-image-name.jpg
Step Two: Make sure you cloak your affiliate link so it looks like the link is from your domain (something you should always do!)
I use Pretty Link Pro to create and track those links.
Step Three: Create the code that will bring them together, I do that the easy way.
Create a new post, insert the banner you want to use and choose the option to link it to a custom URL.
Once you have done that, go into the Text view and copy the code that WordPress created for you.
Past that code in a WordPress Ad management plugin or a text widget where you want to show the banner.
All the links are now coming from your domain and it looks like normal content. Even with Adblocker Plus active, your Banners are shown and the cloaked affiliate link is working as it should.
The above option does take some time and effort to implement, but is has been time will spend for me as now some of my previous blocked affiliate income resources are back and making money again.
Hope this will help you as well, it's just a simple way to prevent those Adblock programs to block your affiliate banners.
Note: From an SEO perspective, make sure your affiliate links, even the cloaked ones, do have the rel=”nofollow” option.